Hey guys and gals,
Interesting reading so far. Firstly I’d like to apologise to Leevi, as Martin Luff pointed out we’ve hijacked your thread but I wanted to reply to the concerns raised on here rather than starting another thread.
We were well aware that as soon as we announced pricing that it would polarise people, but we felt it important that people knew the pricing structure before they registered for the public beta. We knew there would be those that “get it” and those that don’t. Appears we were right, even though there’s a bunch of other cool stuff we haven’t even told you about yet. So, read on…
Let me assure you - eeCommerce is real, it’s not vapourware. We’re aiming to have the demo available online for your perusal towards the end of next week. That’s gotta be better than a couple of screenshots, right? We all know what a storefront looks like, after all. We’ll update Twitter as soon as it’s available. PHP UK itself is a relatively small, but agile company. We’re all PHP professionals (as the name suggests) with many years experience onsite consulting with clients. Everyone at PHP UK is either a PHP5 Zend Certified Engineer, or is currently studying to take the exam. We’re in the process of joining the ExpressionEngine Pro Network, and also becoming Magento Platinum Partners. We have a few open source projects in the pipeline, and we’ve already contributed the sfErrorHandlerPlugin and sfRequestPlugin to the Symfony framework. We’re currently actively developing the sfDynamicFormsPlugin, also for Symfony. PHP UK is currently not affiliated in any way with Zend, EllisLab or Varien.
We’re positioning eeCommerce somewhere in the middle-ground between FoxEE and ElasticPath. We feel ElasticPath is the closest product to the eeCommerce suite in terms of features - however, an eeCommerce license costs just 5% of the ElasticPath equivalent. We’re trying to further establish that position with our affiliate and partner schemes. By allowing only ExpressionEngine and Magento professionals into the partner program, we ensure some level of confidence in the integrators both from their own customers and from us - this reduces our own support costs (which is what allows us to offer the heavy discount to these customers to start with) and allows us to create an environment where the partner can choose to either pass the cost saving onto their client, or use it to subsidise the integration fees they are charging. If you feel we’re charging too much for the module - pass the saving onto your client. Simple.
Something else I wanted to address; you DON’T need to be an ExpressionEngine Network member or a Magento Partner to register for the beta - we want that information because we’re more likely to select those to participate that are. Please, fill in ALL the details about your server environment, the PHP version etc - we need to test in as many combinations as possible. The beta is about helping us fix errors before we release the product fully, and about you getting a head start before the masses, so you can offer it to your clients as soon as it’s released. You scratch our backs, we scratch yours. Simple.
eeCommerce actually comprises of 2 components. An ExpressionEngine module, and an add-on for Magento. The eeCommerce module provides a set of tags which allow ExpressionEngine users to quickly build a fully functioning ecommerce store purely from within ExpressionEngine. The benefit here is obvious in terms of time to implement, and seamless integration of ecommerce with the rest of the website. We’re fully aware that time spent implementing an ecommerce store costs the store owner twice - firstly in terms of paying for the implementation, secondly in terms of opportunity cost - when the store isn’t open, it isn’t selling.
There are a few other nice features that eeCommerce enables - for instance, it’s entirely possible to use the product search tags to display context sensitive products. This is a cool feature, and you can’t find it in many other ecommerce products. If you’re not sure what I mean by this browse the destinations over at http://www.lonelyplanet.com - see the items displayed in the store sidebar relate to the context of the content? This is a cool feature, and you can’t find it in many other ecommerce products.
There also currently isn’t any webservice for Magento to deal with carts or checkout - so it’s currently not possible to have a Magento backed eCommerce application that doesn’t at some point need to return the customer to the Magento checkout. That effectively negates the point of integrating with ExpressionEngine, as you’d still need to skin Magento accordingly. Our MagentoConnector component solves that problem.
With our MagentoConnector, it’s entirely possible to carry out an entire transaction from your chosen channel - be that ExpressionEngine, Flash, AIR, an iPhone app or even a cool JSON and JQuery combo. Did somebody mention widgets and syndication? 😉
As you can imagine we’re pretty excited about this, as it opens up a whole new world of possible integrations with Magento. Multichannel sales has always been a headache for enterprise ecommerce - not anymore.
We will be releasing the MagentoConnector component separately, but at the same time as eeCommerce. All eeCommerce licenses will include a license for MagentoConnector.
Continued in next post…