Sometimes when I search for a large company/site on Google, the search result has nice subheadings (about, contact, etc.) under that site’s main search result.
How do they do this?
For example, take a look at Digg’s search result
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January 10, 2008 8:44pm
Subscribe [0]#1 / Jan 10, 2008 8:44pm
Sometimes when I search for a large company/site on Google, the search result has nice subheadings (about, contact, etc.) under that site’s main search result.
How do they do this?
For example, take a look at Digg’s search result
#2 / Jan 10, 2008 9:27pm
You don’t have any control over this. Google does this automatically for larger, more important (to Google, at least) web sites and chooses the links entirely on it’s own based on visitor behavior. You can, however, exclude links you don’t want to appear via the Google Webmaster Central site.
My site just recently got them:
The Google result:
http://www.google.com/search?q=group+1+software
#3 / Jan 10, 2008 9:28pm
Cool. Thanks.
#4 / Jan 11, 2008 1:24am
paid placement
#5 / Jan 11, 2008 6:04am
DEA, what do you mean? I don’t pay a dime for the “Sitelinks” next to my entry in Google.
Care to elaborate? (We’re talking about Google here, not Yahoo or the other indexes most people don’t use.)
#6 / Jan 11, 2008 12:35pm
iso, my bad, head was elsewhere. i do have a question though, maybe you can answer: are those sitelinks automatically generated somehow? if so how? are they derived from a google sitemap?
#7 / Jan 11, 2008 1:05pm
They’re automatically generated based on visitor/search behavior. I don’t believe they are directly related to a sitemap. I think they look at the most popular pages clicked in searches for that domain and provide direct links to that content as a service to the search user.
#8 / Jan 12, 2008 5:26pm
It makes sense now that I think about it because google wouldn’t want an entire 2-3 pages devoted to one URL for . So, they truncate these into one search result for the more popular sites.
#9 / Apr 06, 2008 11:19pm
I don’t believe this is true. You DO have control over this and it’s quite easy, and it isn’t just for mega-popular sites. You just need to have a google-compatible site map file, and submit it to google.
http://www.google.com/support/webmasters/bin/answer.py?answer=40318
Try googling “tear australia” - the ngo I work for - we are neither ‘big’ nor especially popular, but we have a nice listing.
Hope this helps 😊