Fortunately, the use of ExpressionEngine has allowed us to easily maintain relevant and user-friendly sites for both internal and external users.
AccuWeather, the world’s most accurate source of weather, needed a reliable and secure CMS to manage their multitude of business websites. ExpressionEngine was an ideal candidate for editing their content internally, while providing a rich development environment to create custom UI’s and experiences.
Working in collaboration with Web Adaptive and Loaded Creative, AccuWeather was able to rapidly develop a suite of websites on a single platform that many departments across the company could manage. ExpressionEngine was a natural fit, as it allowed us to mold the CMS around AccuWeather’s content, as opposed to forcing content into a bloated one-size-fits-all CMS.
Through the utilization of a number of third-party modules, we were able to customize the CMS interface for each user group. By providing a tight control on content formatting through ExpressionEngine’s various field types, we were able to strike a balance between maintaining a consistent design, while allowing the client to add and edit content easily. This can always be a challenge over time, especially as the client adds content, and the site slowly degrades.
Fortunately, the use of ExpressionEngine has allowed us to easily maintain relevant and user-friendly sites for both internal and external users. We are excited to continue to add to AccuWeather’s portfolio of websites, as EE has proven a solid and reliable platform to build upon.